LG UHD AI THINQ 50″ 4K SMART TV | 50UP7700PSB.AWP

SKU: H50UP7700PSB.AWP

Brand: LG
2021 Model
Size: 50″ smart TV
α5 AI Processor 4K
Resolution: UHD (3840 x 2160)
Product Size: 71.3cm x 112.1cm x 5.71cm
LED display design that increases visual experience
Activate HDR for realistic details
Ultra surround sound enhances the listening experience
Smart TV the easy way to enjoy without typing your favorite content

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Original price:
~~SRD 26,153.60~~
Online price:
SRD 21,398.40
(incl BTW SRD 23538.24)

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Description

Real 4K UHD.
Stunning Images

LG UHD TVs exceed your expectations every time. Experience true-to-life image quality and vivid colors with four times the accuracy of Full HD.

Live it in Cinematic Quality

Bring the cinema home. FILMMAKER MODE ™ and HDR offer you a more immersive viewing experience. Connect your favorite streaming platforms to access the content you love.

Your favorite content at home

Access the Apple TV, Disney + and Netflix app. Choose from the latest movies, TV shows, documentaries and live sports all in one place.

The director’s vision came to life.

FILMMAKER MODE ™ disables motion smoothing while preserving the aspect ratios, colors, and frequencies of the original video frames. In this way, the director’s original vision can be accurately conveyed, with the ability to experience the film as it was conceived.

Even the smallest detail.

LG UHD TV offers vibrant colors and precise details with Active HDR. Enjoy your favorite movies with the same quality as the original, thanks to the multi HDR formats that include HDR10 and HLG.

Lead in Video Games

Get into the action with the Game Optimizer, tight HDR graphics and low Input Lag that make the game faster and more immersive.

Immerse yourself in the game.

HGiG recognizes TV performance and picture quality, then adjusts HDR graphics to provide the best HDR gaming experience.

Full control without delay.

LG UHD TVs allow users to take full and instant control of games without lag.

Exciting sports experience

Feel like you are in the stadium. Bluetooth Surround Ready allows you to experience the game as if you were next door. And with Sports Alert, you always know when your favorite teams are playing.

Never miss the plays of your team.

Sports Alert notifies you before, during and after games. You won’t have to worry about missing the best plays from your favorite teams, even when you’re looking at other content.

A clear advantage at home.

Easily connect bluetooth speakers for a true wireless surround sound experience. All the action sounds richer and more realistic and brings the atmosphere of the great games to your room.

Spaces that fall in love

Add UHD to your interior decoration. A slim panel and bezel combined with an aesthetic design can elevate any interior.

Improve everything you see and hear.

The processor removes noise from video and creates more vibrant contrasting colors. Low resolution images are enhanced and reproduced in close to 4k quality. You also know when, where, and how to enhance content, creating a more immersive, cinematic experience with immersive sound.

Do you think it’s smart?
Think again.

LG ThinQ is here to maximize your TV experience. Choose your favorite voice assistant and control your TV with your voice, with an all-new home screen that offers more convenience and control.

It is more of a magic wand.

The redesigned Magic Remote is more of a magic wand. The ergonomic design is easy to hold and its point-and-pan system allows for faster searching. Integrated AI makes it easy to access services, while hotkeys to major content providers allow you to access all your favorites.